BACK / How GBG Loqate rebuilt its developer documentation and completed a large-scale content migration
Location: Worcester, UK Content type: Technical documentation
5 Products + 9 Integrations
Documentation restructured
CHALLENGE
- Documentation had grown across multiple services over time, making it difficult for developers to identify where to start
- The information architecture reflected the product structure rather than the developer journey
- The documentation homepage presented multiple entry points without a clear onboarding path
- Years of support content existed outside the main documentation system and needed to be migrated
SOLUTION
- Audited the GBG Loqate website, product, and documentation before making structural changes
- Reorganized the documentation architecture around a single developer journey
- Built a homepage centered on three onboarding steps: get an API key, make a call, and parse the response
- Reviewed, consolidated, and migrated support content into the live documentation system
- Checked migrated content for duplication, accuracy, and broken links before publication
I would say that our documentation is now one of, if not the best in our industry! -Jamie Coleman, Senior Developer Advocate, GBG Loqate
RESULTS
- The homepage provides a single, clear starting point for developers
- Product sections follow the order developers need during an integration
- Support content was migrated into the documentation system
- Documentation architecture was aligned around a developer journey
- Products, integrations, API references, and support content are accessible within a unified documentation experience

GBG Loqate partnered with Hackmamba to improve the structure of its developer documentation across five core products and nine integrations. Following a comprehensive audit, the project focused on creating a clearer onboarding journey, simplifying documentation architecture, redesigning the homepage, and migrating support content into the main documentation platform.
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