Issue #10

How Aditya Oberai built Appwrite's developer community & why devs love good marketing

Topics:

Developer relations Industry insights

5 mins read

Jul 14, 2026

Issue #12 cover

Issue #12

PostHog's OS-style website, OpenAI's AgentKit for GTM teams & how Convex won on reddit

Reddit Marketing Industry insights AI marketing

Inside

What PostHog got right and wrong with its redesign.
What OpenAI's AgentKit means for GTM teams.
How Convex launched on Reddit the right way.

Issue #11 cover

Issue #11

Phil Leggetter on scaling DevRel & fixing developer experience at Flutterwave

Developer relations Content Marketing Industry insights

Inside

Phil Leggetter's blueprint for scaling DevRel teams.
How Flutterwave reduced support requests by 10%.
Henry's framework for developer content that converts.

Issue #9 cover

Issue #9

Why DevRel should own social & when to hire your first technical writer

Developer relations Industry insights

Inside

How Dan Holdsworth grew social 446% in five months.
When to hire your first technical writer.
How GTM Engine automates prospect research.

Issue #8 cover

Issue #8

Podcast with Prashant Sridharan (Supabase), why GEO is still SEO & how Intuit became developer-first

Industry insights SEO & GEO AI marketing

Inside

Prashant Sridharan's AI-era marketing principles.
Why GEO is still SEO.
How Intuit became developer-first.

Issue #4 cover

Issue #4

Is content marketing right for you & how to create differentiated SEO content

Content Marketing SEO & GEO Industry insights

Inside

Is content marketing right for you?
How to create differentiated SEO content.
What founders get wrong about hiring remote teams.

Issue #3 cover

Issue #3

AI can write your docs, global talent & lessons from Platmosphere

AI marketing Industry insights Technical documentation

Inside

AI still needs human oversight.
How to scale with global talent.
Lessons from Platmosphere 2025.